How can a business send bulk SMS?

How to engage your audience with Smart Bulk Text Messaging

Sending bulk SMS is a cost-effective and efficient way for businesses to reach out to their customers. Whether it’s promoting a new product, sending a notification or alert, or just keeping customers informed, bulk SMS can help you communicate quickly and effectively. In this article, we’ll explore the steps involved in sending bulk SMS and some best practices to help you achieve the best results.

Step 1: Choose a Bulk SMS Provider

The first step in sending bulk SMS is to choose a reliable provider. A good provider will offer features such as message scheduling, personalization, and tracking, among others. You should also consider the cost and ensure that the provider offers competitive rates. Text Now Messaging offers these featiures and more.

Step 2: Create Your Message

Your message should be short, clear, and concise. It should convey the information you want to communicate in a way that’s easy to understand. You should also make sure that your message is relevant to your audience. Personalization is another important factor to consider. You can use the recipient’s name or any other relevant information to make the message more personal and engaging.

Step 3: Upload Your Contacts

Your contacts should be well-organized to avoid duplication and errors. You can use a spreadsheet program like Microsoft Excel to create your contact list. Your contact list should contain the recipient’s name and phone number. You can also include additional information like the recipient’s location or age group to help you personalize your messages.

Step 4: Send Your SMS

Once you have created your message and uploaded your contact list, you can send your SMS. You can either use your provider’s platform to send your SMS or integrate your provider’s API into your existing software. Most providers also offer message scheduling, which allows you to set the time and date when your message will be sent.

Best Practices for Bulk SMS

  1. Know your audience: To achieve the best results, it’s important to know your audience. You should segment your contact list according to demographics, location, or any other relevant factors. This will help you tailor your messages to the specific needs and preferences of your audience.
  2. Keep it short: Your message should be short and concise. Most people don’t have the time or attention span to read long messages. Keep your message under 160 characters and make sure that the most important information is at the beginning.
  3. Be clear: Your message should be clear and easy to understand. Avoid using technical jargon or complicated language. Use simple language and avoid any ambiguity.
  4. Personalize your message: Personalization can help you connect with your audience and increase engagement. Use the recipient’s name or any other relevant information to make the message more personal and engaging.
  5. Track your results: Tracking your results can help you measure the success of your SMS campaign. You can track metrics such as open rates, click-through rates, and conversion rates. This will help you refine your strategy and improve your future campaigns.


Sending bulk SMS can be an effective way to communicate with your customers. By following the steps outlined in this article and adhering to best practices, you can create a successful SMS campaign that will help you achieve your business goals. Remember to choose a reliable provider, create a clear and concise message, upload your contacts, and send your SMS at the right time. With a little effort and attention to detail, you can create a successful SMS campaign that will help you connect with your customers and achieve your business objectives.

Real-Time Business Texting. Real Results.

In business and in life, everything revolves around communication. We saw companies losing opportunities because they couldn’t connect with the people they were trying to reach. So, we built a better business texting platform to help them communicate more effectively without wrestling with technology.

Text Now Messaging is more than just a texting solution for businesses—it’s a way to reach audiences in more meaningful ways. With 98% read rates and 40% response rates, real-time, two-way texting gives your organization the edge you’ve been looking for.

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Fuel Our Company Culture

Answering the Call

The founders of Carolina Digital Phone after 20+ years of offering hosted telephone services saw a need for business owners to have an easy and quick way to send messages to customers, employees, volunteers and team members, thus the birth of Text Now Messaging.

Culture with Soul

We’re a hard working group that values impactful outcomes as much as we do the relationships that drive them. We embrace a scrappy, get-it-done attitude where everyone has a meaningful part in the success of the team.

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We really believe in it. While we’re headquartered in North Carolina, we are remote-work friendly and our team is spread out from coast to coast. We offer a flexible time off policy that allows our team members to take time when they need it.

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